Visitors bring back the last year talismans to be burnt in the shrines and buy some new ones. A favourite talisman (good luck token) is the hamaya, an arrow which, it is said, protects from the bad spirits and brings good luck. They also consult the omikuji to hear their annual horoscope.
During the day children play various traditional games that include tako age (kite), hanetsuki (a kind of badmington), karuta (a cards game presenting poems), and koma (spinning top). They also receive gifts (otoshidama) from their parents.
The New Year's day's celebrations end on the evening of 7th January (or 14th January where the lunar calendar is still used). On this day all New Year's decorations are burned during a joyous ceremony called dondoyaki.